“LOLgislation,” or how memes become policy, and posting becomes praxis.
Internet Culture
For many years, “shitposting” has been a staple of internet culture in which individuals riff on the moment using nonsense and irony, derailing threads for fun. In today’s influencer-driven attention economy, however, shitposting as a practice is now a meaningful comms and engagement strategy.
Gap capitalized on the Sidney Sweeney “good genes” controversy by doing this collab with Katseye, the global pop group where each member is a different nationality. Each member of the pop group dances through in black and brown jeans.
From the Garbage Day newsletter, my fav newsletter on internet trends and marketing, this blog post on looking for federated blog alternatives to Wordpress which links out to this handy dashboard measuring total users on federated platforms.